rand’s esoteric otr

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Rosemary - July 22, 1946

April 22nd, 2010

This week, I'm starting a run of three episodes of the soap opera "Rosemary".  This show might not sound that interesting, but, trust me  - we're leading up to a really fun little episode of this series in a couple of weeks and this will set up the story for you.

"Rosemary" was broadcast first on NBC and then on CBS from 1945 to 1955.  The show was created by Elaine Carrington, who also gave us "Pepper Young's Family".  The story centers on Rosemary Dawson, a young secretary that works to support her mother and younger sister.

transcription label

A major storyline in the series was Rosemary's marriage to Bill Roberts.  Bill has a slight problem - he's a War vet and has amnesia.  So, as you're probably guessing Bill forgot that he was married to another woman.  This series of three episodes comes from right in the middle of the story and gives us an interesting peek into how things developed.

In this first post, we hear the program of July 22, 1946 broadcast on CBS.  Rosemary and her friend Brad, an artist, have arrived in New York by train.  They stop for lunch before Mary boards the train for Meadville.  Rosemary is looking for the woman in New York who may have been married to Bill.  Will Rosemary find this other woman?  Will Rosemary see how her artist friend is coming on to her?  The program was sponsored by Ivory Snow and includes a commercial for saving used kitchen fat.

The show was transferred from original line check KNX-CBS Radio Recorders lacquer transcription.

Next week, we learn what happens to your job when you go galloping across the country in search of your husband's ex-wife.

By the way - I was going to link to something about the sponsor, but they discontinued manufacturing Ivory Snow Flakes a few years back.  They just sell that liquid and powder stuff now.


  • Jim

    Ya know. The more I hear the advertisements in various shows about saving kitchen fat (and its uses in Soap [Here, just slap some kitchen fat on your body], Explosives, …), the more I want to stay away from it. I just can’t imagine anyone hoarding fat.

    And don’t get me started on that Margarine that you needed to knead the coloring into. There’s a stomach churner…

    Thanks - I’ll keep listening

    Apr 25, 2010 at 10:44 pm
  • randsesotericotr

    I read up on that - dairy farms pushed for state laws that required margarine to be colorless or be made in weird colors, like pink, because they thought it was “misleading” to the public (ie, competing with butter). Kneading in food coloring by the consumer was a way to work around the law.

    Makes you feel sorry for Parkay’s ad agency trying to sell a product you had to color yourself, doesn’t it?

    Apr 26, 2010 at 6:53 am
  • DavidinBerkeley

    Off topic: I really like that transcription label. I should make it into a t-shirt or something. I wonder if other labels are interesting-looking.

    Apr 26, 2010 at 4:24 pm
  • randsesotericotr

    I thought about opening a Cafe Press shop and offering some things like coffee mugs with interesting transcription labels. I’ve got all my disc labels scanned at 300 dpi.


    Apr 26, 2010 at 5:59 pm
  • DavidinBerkeley

    I think I would totally have to have one from a totally-cool show, like PAT NOVAK FOR HIRE, on my tshirt. Not just something run-of-the-mill.

    Apr 28, 2010 at 1:44 pm
  • Dr. OTR

    I would totally buy a t-shirt or mouse pad or something with a cool transcription label on it!

    May 11, 2010 at 12:11 pm